CUSTOMER STORY
EVENT EQUIPMENT · New York, NY
How Elite Events runs 4 cities.
Elite Events standardized quoting and inventory controls across markets, improving utilization and revenue visibility.
FOUNDED
2016
EMPLOYEES
31
PLAN
Scale
WITH GRS SINCE
2023
4
Locations unified
$1.4M
GMV processed
+24%
Asset utilization
-19%
Dispatch variance
"We run multi-city operations with one process and one dashboard."
Ari Lee
Director, Elite Events
THE CHALLENGE
The team was managing operations across disconnected tools for website, booking, marketing, inventory, billing, and customer communication. Mobile booking was inconsistent, availability checks were manual, and peak-day operations were overloaded.
THE SOLUTION
They migrated to GRS to unify website, booking, inventory, upsells, and customer lifecycle messaging in one platform. Launch was completed quickly with branded storefront pages, automated review requests, and conversion-focused checkout updates.
THE RESULT
Within the first 90 days, they improved booking conversion, raised average order value from smarter upsells, and reduced admin overhead by consolidating tools into one workflow.
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